Liberty Digital Marketing

In September 2015, I returned to individual practice for digital marketing consulting. It was a great opportunity to re-brand Domesticating IT, which started out as a blog and grew into a consulting practice. This was something that evolved over time and, therefore, never enjoyed the forethought of a clear brand message and logo.

Liberty Digital Marketing logo

Liberty Digital Marketing helps clients by:

  • Working with them to develop sound, proven digital marketing strategies.
  • Building modern, functional websites.
  • Designing and implementing marketing funnels.
  • Providing ongoing support for content marketing and paid advertising campaigns.

Authentia

Domesticating IT Joins Authentia

Authentia builds top-line revenue ecosystems and has growing demand for the quality of social media marketing which Domesticating IT has demonstrated for several years.  “Moving the needle in organic revenue growth must now include a strategic inbound marketing component”, says Authentia’s CEO, Conrad Sanford, “We think Jon DiPietro, now heading this practice, with the thought leadership our clients demand.”

From Domesticating IT’s perspective, strong growth in 2013 brought the business to a crossroads. Either Jon was going to have to turn away business or else find a way to expand. It just so happened that the team at Authentia had the right skills and resources to make it happen. “It was getting harder and harder for me to squeeze in all of the things I wanted to do for my clients and that wasn’t acceptable to me. I’m very happy now that with these additional resources, I’ll be able to increase both the quality and quantity of services I can offer them.”

Under the terms of this agreement, Domesticating IT’s client base will benefit from Authentia’s team of web designers, graphic designers, copywriters and other skilled professionals. We look forward to welcoming past and present clients in addition to meeting new ones!

Social Media Presentation at WWAC

On August 6, 2009 I presented “Social Media and Its Effect on Water and Wastwater Industries” at the ISA’s 4th Annual Water and Wastewater Automatic Controls symposium.
Social media is changing the world; this is not hyperbole. If you doubt this, just ask the Iranian government about Twitter or the Boston Globe about eBay and Craigslist. As the tools and technologies that facilitate communicating, sharing, and coordinating become increasingly boring and (by and large) free, they are empowering groups to organize themselves and challenging the value propositions of long standing institutions. And if you think this doesn’t or won’t affect you as a municipality, private operations company, equipment supplier, trade organization, engineering firm, software developer, or government regulator you are wrong.

NEWEA Web Site

The New England Water Environment Association (NEWEA) contracted Bridge-Soft to build a new web site, which was commissioned in May, 2009.  The site was built using the DotNetNuke open source Content Management System.  This allows NEWEA to act as its own web master, being in complete control of the pages and content on the site without the need to pay a web developer to make these changes.

The site includes many advanced features including member only features, a blog, job postings, and more.

NEWEA

Beehive Media

ASP.NET development consulting contract from January, 2008 through April, 2008

This consulting project involved the development of a custom web server control suite for global ASP.NET web site in order to display language-specific pages to users for HP Partner Program.  The localization is stored in the database (not resource files) and are dynamically configured in-place via a control panel that is displayed for users with appropriate security credentials.

ASP.NET development consulting contract in September, 2007

Developed automated marketing collateral generator for HP Partner Program that incorporated partners’ contact information, solution description, and logo into dynamically created PDF, PowerPoint, and HTML files that could be downloaded on demand and immediately incorporated into marketing campaigns. Developed in ASP.NET using VB.NET 2005, SQL Server 2005, Aspose Slides, and Dynamic PDF Generator by ceTe.

Injured Workers Pharmacy

VB.NET development contract from December, 2006 – January, 2008

Participated in development team at Injured Workers Pharmacy to replace FoxPro database application in VB.NET 2005 / SQL Server 2005. Responsibilities included database architecture (table design, views, stored procedures, and functions), business object creation, and Win Forms user interface development. Main focus included prescription workflow (approving, filling, verifying, and shipping), flexible patient notes module, and ad hoc querying and reporting module. Constructed bi-directional ETL processes between FoxPro and SQL Server using SSIS. Worked extensively with DevExpress control libraries.

Rohm and Haas

Bridge-Soft client;VB, VB.NET and SQL Server consulting contract in from June, 1999 – September, 2005

The original development of QMS occurred through a contract with specialty chemical manufacturer Shipley Company of Marlborough, MA (later acquired by Rohm and Haas).  It was an enterprise quality management system that maintained QC specifications for over ten thousand part numbers and managed the data entry of test results and created certificates of analyses for product shipments.  Technical details of the project included:

  • Developed using Visual Basic 5.0 and 6.0 with a SQL Server back end.
  • A central unattended application automatically rendered and delivered certificates of analysis for every product shipment.
    • The company could not ship product without this system functioning correctly.
    • In the original implementation, warehouse pick lists were pulled from querying the MRP system (PRISM). 
    • This was later replaced with an interface to SAP using the Developer’s Toolkit.  It retrieved the pick list from SAP in XML format, parsed the contents, and then rendered the certificate.
    • The certificate was automatically routed to the appropriate location based upon dynamic customer profiles.  They were printed to one of thirteen warehouses in North America and Europe, exported to PDF and emailed directly to the client, and/or exported to customer-specific XML formats and then uploaded via FTP.
    • Certificate results were wrapped into XML format and uploaded to SAP quality module via SAP Developer’s Toolkit via SOAP protocol.
    • I also wrote a web service to respond to data warehouse requests for data.  This service would retrieve results from the database in XML format and perform a bulk upload to the SQL Server data warehouse using XSLFO.
  • An external web portal was written for Shipley customers to log in and download certificates online.  Security authentication was retrieved from a Lotus Domino server via SOAP protocol.