Social Media

How NOT to SUCK at Social Media

How Not to SUCK at Social Media

Let’s face it, we’re a good four years into this social media thing and most companies still suck at it. The fundamental reason why companies fail at social media is mixed norms – applying economic norms when social norms are required. But there are lots of other reasons and this webinar done in conjunction with the ISA Marketing … Read more

Social Media for Engineers

This presentation covers the four skills engineers need to master in order be most effective at social media: web apprentice, visual designer, storyteller and marketer. Based on my book, Social Media for Engineers and Scientists. [slideshare id=12006656&doc=socialmediaforengineers-120314114026-phpapp01]

Leveraging Social Media & Internet Technology

This presentation was made at the Fall Leaders Meetings at ISA Expo 2009 and includes a wide range of technology topics for ISA Sections.

Internet Technologies for ISA Sections and Nonprofits

Delivered at the 2009 Joint ISA District Leadership Conference, this presentation touches upon many of the low/no cost technologies available to meet their respective missions. It also introduces some new web topics including web 2.0 and social media.